The Alux Brands’ Pop Up Shop can be found nestled inside the salon-art gallery, Orchard &
Ludlow in the Lower East Side. When guests enter the establishment, not only will they find
paintings from Grace Gutenkanst or talented barber-stylists, they’ll also find vintage pieces as
well as candles from Perry Boyce.
The collaboration between Alux Brands Pop Up Shop and Perry Boyce is a valuable one across
so many different levels, which makes it that more enticing to customers. Both brands are black-owned, the former by NYC-based entrepreneur Charlie McCoy and the latter by Tracy Boyce.
Another similarity between both is that they promote luxury, whether it’s through an experience
or their products.
Alux Brands’ Pop Up Shop’s collaboration with Perry Boyce is just the beginning of different
partnerships with other black-owned businesses. In times like the one the world is currently
living in, having these types of relationships and showcasing black-owned brands is incredibly
In the future, Alux Brands’ Pop Up Shop will continue to collaborate with other minority-owned
businesses, especially ones from its community of New York City like Perry Boyce. Upon
entering Orchard & Ludlow, where the pop shop is currently located, customers will find Perry
Boyce candles and room sprays in various scents from Green Tea + Lemongrass to Lavender +
Fields and more. The representatives at Orchard & Ludlow are more than willing to help guests
find the scent that best suits them and their homes.
Don’t miss out on this collaboration, it’s definitely one worth checking out.